Branding & Corporate Identity Development

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Corporate identities are a core part of our design offering, because we believe a well designed corporate identity is the cornerstone of a strong brand.

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We work closely with clients of all sizes to create strong identity systems that uniquely identify their brands. This involves creating a logo, selecting typefaces and colour palettes, as well as creating template layouts and style-guides.

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Your Corporate Identity plays a large role in your market’s perception of your company and is important to your company’s brand. Much thought needs to go into the development of your corporate identity to ensure it projects a meaningful, clear and consistent image of your company, its core value and character. A well thought out corporate identity appeals to and evokes positive feelings in the mind of your market, which attracts them to your company.

All pieces of your corporate identity give your business a presence in the marketplace.

Your Corporate Identity typically encompasses the following:

  • Business name
  • Tag line
  • Logo
  • Business card
  • Letterhead
  • Envelopes
  • Brochure
  • Website
  • Presentation Folder
  • Mailing Labels
  • Document Templates


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When it comes to developing and designing a corporate identity that enhances your business image and attracts your market, MAD is who you want to call.